Working at Critical Mass allows me to work directly on Apple's design team to create Web Experiences for upcoming product launches. Working for such a renowned brand like Apple is a dream come true. Contributing to beautiful creative, thoughtful layout, detail orientated typography and clear hierarchy lets me flex my creative muscles and make an impact with my designs. I cannot publicly share my work for Apple but if you would like to learn more please don't hesitate and contact me.
Art Director and Lead Designer for the start up Center Stage. Designing and leading brand design, UI design for the app, event collateral and launch assets. We provide a usable, accessible, inclusive, and thoughtful resources for the card trading community all centered around human centric design.
ASTRO App Concept
Designed and directed the new ASTRO App for the PC. During this project, usability, hierarchy, customizability while embracing the ASTRO brand's aesthetic was my focus and we created an amazing desktop experience that also reflects the ASTRO brand.
ASTRO Ahead Brand Campaign
Art Directed and Lead Designer on the ASTRO Ahead brand campaign. I led the efforts in reimagining the ASTRO Brand and explored concepts. Leaning on more consistency and bolder visuals to draw gamers in, I created and lead the whole design process from ideation, conceptualizing, refinement, and production throughout the development of this campaign.
A10 Website and Art Direction
Lead Designer for the Website and Art Directed the launch assets for the ASTRO A10 Headset.
ASTRO Speaker Tag Customizer
Art directed and executed the designs for the Web Experience of the Speaker Tag Customizer design and launch campaign.
Art Directed and Lead Designer for Master Creative, Customizer UI, Web Pages, and Event Display for our most customizable product called the ASTRO.ID A40
C40 MASTER CREATIVE
Designed key visuals for the launch campaign
Replatform redesign of the ASTRO website
Designed packaging system for ASTRO products
ASTRO QUICKSTART GUIDES
Illustrated diagrams and layout for quickstart guides
A38 MASTER CREATIVE
Created key visuals for the A38 launch
ASTRO BRAND GUIDE
"You can do anything here — the only prerequisite is that it makes you happy."